Hasbro Hit by Cyberattack, Potentially Delaying Peppa Pig and Transformers Deliveries

Hasbro hit by cyberattack affecting brands like Transformers & Monopoly, potentially delaying shipments. Company takes precautionary actions.

By Content Team

Apr 2, 2026

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Toy giant Hasbro confirmed hackers breached its network on March 28, affecting brands like Peppa Pig, Transformers, Monopoly, and Play-Doh. The company's websites showed error messages Wednesday, with Hasbro warning the attack could delay product shipments for several weeks.

Hasbro filed with the SEC about the "unauthorized access" and took some systems offline as a precaution. While business operations continue, the company implemented temporary measures for orders and shipping that may cause delays.

It's unclear if hackers remain in Hasbro's systems, made demands, or accessed customer data. The 103-year-old company joins other major retailers hit by cyberattacks this year.

Source: BBC News

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